Melinda Huntley

Melinda Huntley

Executive Director of the Ohio Travel Association

Melinda Huntley is the executive director of the Ohio Travel Association (OTA), a nonprofit organization that provides support for museums, attractions, visitor bureaus, retail shops, hotels, restaurants, and other businesses wanting to attract travelers. OTA advocates for smart policies that increase travel in Ohio, produces the state tourism conference, keeps the industry informed on market trends and news, and provides professional development. It also produces Heartland Travel Showcase, a 14-state regional meeting place for buying and selling group tours. With career experience in public relations at Cedar Point, running a CVB along Lake Erie and helping communities develop heritage and outdoor experiences through OSU’s Ohio Sea Grant College Program, she has a unique understanding of opportunities for businesses and communities of any size. She is a Commissioner for America 250 Ohio which will be celebrated in 2026 and serves on multiple national and statewide task forces and boards, including those focused on World Heritage designation, trail development, and educating our youth.

8:30 am - 9:30 am
Midland Theatre

Outdoor Recreation & Experiential Tourism

Two of the hottest trends in tourism are outdoor recreation and experiential tourism. Hear from the Ohio Travel Association's Melinda Huntley on the economic impact of this type of tourism and how your community can take advantage of the trend.